New research from Johnson Controls Global WorkPlace Innovation (GWi) shows that 18-25 year olds view the office as an extension of their home life, impacting the demands on employers requiring leading talent to stay competitive. More than 5300 respondents worldwide took part in this groundbreaking research to state their preferences and expectations about the workplace.
Key findings conclude that the workplace can directly support and influence the Generation Y through a environment that enables individuals and teams to collaborate and engage with each other. The research also shows that human resources policies which actively promote flexible working and alternative ways of working will be more successful at attracting this up and coming workforce:
- The Generation Y values sustainability.
- The Generation Y is flexible, mobile, collaborative and unconventional.
- The Generation Y prioritizes which job to apply for based on opportunities to learn, work colleagues, corporate culture and values.
- The Generation Y prefers workplaces in an urbanized location with access to social and commercial facilities, good public infrastructure and the ability to use public transport, walk or drive to work.
- The Generation Y prefers collaboration and interaction in the workplace and requires particularly access to dedicated team spaces as well as ample breakout spaces.
- The working environment of the Generation Y is a place they emotionally engage with; it is a space where they socialize with co-workers and a space which supports their health and well being.
- We must attach a great importance to diversity in our workplaces. Major physical, social and emotional, human and ethical factors must be considered in workplaces to transform them into a strategic weapon in the battle to attract and retain scarce young talent.
Sustainable:
96% want an environmentally aware workplaceChoices:
The reasons for choosing a company are:
1. Opportunities for Learning
2. Quality of Life
3. Work Colleagues
Flexible:
56% prefer to work flexibly and chose when to workUnconventional:
40% of the Generation Y would like to take their car to go to work, 20% by public transport and18% walking!
Mobile:
79% prefer to be mobile rather than static workersCollaborative:
41% of the Generation Y prefers to have access to a team space and 32% prefers breakout spaces rather than a conventional meeting roomThe implications for employers are significant and they must respond to, or at least consider, the needs of Generation Y:
- Physical: into the Workplace itself and the location, shape, size, design
- Human: more flexible contractual arrangements through their pattern of work, their mobility on site
- Ethical: employers have to be greener, more environmentally friendly rather than aware
- Emotional: create a sense of community, team spirit and well being
More information about the global report and the first country report for Germany is available online. Visit www.globalworkplaceinnovation.com.

